Whitepaper By Publisher: Forrester Research

The Forrester Wave Social Media Management…

In Forresters 32 criteria evaluation of social media management solution providers, Forrester identified the 10 most significant ones Facelift, Hootsuite, Lithium Technologies, Oracle, Percolate, Salesforce,…

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The Forrester Wave B2C Commerce Suites Q1…

This report shows how each provider measures up and helpseBusiness and channel strategy professionalsmake the right choice,In our 29 criteria evaluation of B2C commerce suite providers, we identified…

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The Forrester Wave Omnichannel Order Management,…

In Forresters 40 criteria evaluation of omnichannel order management OMS vendors, Forrester identified the nine most significant software providers in the category Aptos, IBM, Jagged Peak, Kibo, Manhattan…

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The Forrester Wave B2B Commerce Suites,…

In Forresters 35 criteria evaluation of B2B commerce suite providers, Forrester identified the 11 most significant vendors Apttus, CloudCraze, Episerver, IBM, Insite Software, Intershop, Magento, Oracle…

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Mature Your Social Media Strategy with Technology

For this study, conducted by Forrester Consulting on behalf of Lithium in March 2017, Forrester researched whether socially mature organizations recognize the crucial role social technology plays and…

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AI Marketing Readiness In Retail And eCommerce

Emarsys commissioned Forrester Consulting to conduct a survey of 717 retail and e commerce business decision makers to understand the objectives they want to achieve by investing in AI initiatives, and…

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Use Social To Bridge The Gap Between Marketing…

Organizational silos impede customer obsession but are hard to dismantle. Read this report to learn how improvements in Twitter and Facebook Messengers capabilities create a unique opportunity for B2C…

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The Great eCommerce Race Optimizing Online…

Cognitive commerce refers to online commerce systems that learn at scale, reason with purpose, and interact with humans naturally. Rather than being explicitly programmed, they learn and reason from their…

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